Recycling goes digital
Mission
To promote recycling and keep nature all-natural
It’s time to get green. We envision a circular economy where brands, consumers, and recyclers work together to positively impact our environment by reducing waste to zero. By working alongside industry leaders and redesigning packaging, we can effect genuine change in waste management by creating a recycling system that works for all. Keeping raw materials in products and out of nature.
OUR VALUES
We believe in a sustainable, circular and honest solution
CIRCULARITY
All products we work with are
re or upcyclable
TRANSPARENCY
Products collected by our bins
are recycled in an ethical and
optimized way (and don’t end
up in landfill)
FORCE FOR GOOD
Working together with brands to
move towards a cradle to cradle
product design
Solution
A Recycling Revolution
We believe that recyclers deserve rewards. Our smart technology allows consumers to recycle products via smart bins using their phone. Our app scans the product and activates the bin, earning the user rewards every item they recycle. It’s versatile, easy, and effective, but best of all, it’s good for the planet.
How it works ?
Connecting consumers to brands and their sustainability efforts.
COLLECTION
PARTNERS & RECYCLERS
Partners can optimize processes
with less contaminated waste
CONSUMERS REWARDED
Consumers get rewarded for
recycling in smart bins via the
app, enabled by NFC
technology
NFC TECHNOLOGY
Using NFC technology, products
are assigned with a unique
identification tag at the point of
manufacture
FULL LIFECYCLE
This unique ID allows brands to
trace the full lifecycle of their
products
SMART PRODUCTS
Smart products can provide consumers with more
company & product information, promotions,
recycling guidance and much more
Tracing The Consumer Journey.
TAP
The app is used to activate the
bin and scan the product.
RECYCLE
The product is placed
in the bin.
GET REWARDED
Rewards are received
via the app.
SEE THE DIFFERENCE
View individual and community
recycling efforts.
STAY INFORMED
Tap products to reveal
more information.
Applications
Adaptable, versatile and easily implemented.
Our solution can be used anywhere (from retail stores and city centres to parks and festivals), by anyone (brands, governments and everything in-between) to recycle almost anything:
plastics, textiles, electronics – even mattresses!
Everyone wins – here’s why.
COMPANIES
Can bolster their sustainability credentials and portray a positive brand image, harnessing data and increasing customer loyalty.
CONSUMERS
Get rewards for recycling, incentivising them to recycle more. They are also able to engage with their favourite brands in a way that feels purposeful and community-driven. Go team!
PARTNERS
Can increase waste value through efficient sorting and optimisation, decrease costs, capitalise on the latest sustainable technologies and harness cross-sector innovation.

Technology partner
Co-developer

Logistic partner

Tag supplier
Semiconductor supplier
Work with us
We are always looking for new and exciting
collaborations! Whether you are a brand, retailer,
up-cycler, NGO, or festival organiser,
we want to hear from you!
Drop us a line.